An application - on the web (or on your mobile) - is software that offers some sort of service. Users interact with the service to self-help with your business. It might be as simple as a booking form for your physio, or it might be complex like Uber.

Here are five applications that have significantly revolutionized traditional businesses by introducing new ways of operating, improving efficiency, enhancing customer experience, and enabling new business models.

 

Salesforce (CRM):

  • Impact: Salesforce revolutionized customer relationship management (CRM) by moving it from traditional on-premises software to a cloud-based platform. It introduced the concept of Software-as-a-Service (SaaS) for managing customer interactions and sales pipelines, making it accessible to businesses of all sizes without heavy upfront investments.
  • Benefits: Improved sales tracking, customer service management, and marketing automation, leading to enhanced customer satisfaction and retention.
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 Shopify (E-commerce):

  • Impact: Shopify transformed e-commerce by simplifying the process of setting up and managing online stores. It provides a scalable, cloud-based platform that allows businesses to sell products online with ease, handling everything from storefront design to payment processing.
  • Benefits: Empowered small businesses and entrepreneurs to enter and thrive in the e-commerce space, offering customizable storefronts, secure transactions, and integrated marketing tools.
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Slack (Communication):

  • Impact: Slack revolutionized team communication and collaboration by replacing traditional email and messaging systems with a centralized, real-time messaging platform. It introduced channels for organizing discussions, integrations with other tools, and seamless file sharing. 
  • Benefits: Improved team productivity, reduced email clutter, faster decision-making, and enhanced transparency within organizations of all sizes.
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Google Workspace (Productivity):

  • Impact: Formerly known as G Suite, Google Workspace redefined productivity tools by offering cloud-based applications such as Gmail, Google Drive, Google Docs, Sheets, and more. It enables real-time collaboration, document sharing, and communication within teams. 
  • Benefits: Reduced reliance on desktop software, improved document version control, enhanced remote work capabilities, and simplified IT management.
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Uber (Transportation): 

  • Impact: Uber transformed the transportation industry by introducing a mobile app that connects passengers with drivers for on-demand rides. It disrupted traditional taxi services by offering convenience, real-time tracking, transparent pricing, and seamless payment options.
  • Benefits: Enhanced passenger experience, improved driver earnings potential, optimized urban mobility, and introduced the concept of the gig economy to a global scale.
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These web applications have not only modernized their respective industries but have also set new standards for efficiency, customer experience, and business scalability in the digital age.

But these big companies were always online even though they emulate traditional businesses. It takes a lot more work for the traditional businesses to catch up when they're running their existing operations, while trying to keep up with the rapid innovation of the digital disruptors.

Application design and development is what Kindleman spends most of its time doing. We've made a lot - big and small - and MOST of those have been for businesses that have traditional models. Talk to us about how we can work together to disrupt your business and make it better.